Audi makes long-term commitment to America, announces mega US production site in Georgia
New plant marks a major step in Audi’s North American growth strategy
Audi intends to invest around $4 billion, creating approximately 4,500 jobs
The site will be among the brand’s largest production footprints globally, to be located at the Middle Georgia Mega Site

Audi looks forward to sharing additional U.S. investment announcements in the future as the brand continues to deepen its commitment to the American market

INGOLSTADT/PERRY, GA, Oct. 24, 2026 — Audi is taking a major step in its global growth strategy with plans to establish its first U.S. plant site in Georgia, which will be among one of the brand’s largest production footprints globally. The company intends to invest around $4 billion and create approximately 4,500 jobs. Construction of the plant, designed to assemble an annual capacity of up to 200,000 vehicles, is scheduled to begin in 2027. Production is planned to start in the early 2030s, focused on Audi’s premium SUVs tailored to North American customers and designed to unlock significant growth potential in one of the world's most important premium markets. The investment marks a long-term commitment to the United States and will establish North America as a major pillar of Audi's global production network.

Growing in America, for America.

As the world’s second-largest premium market, the U.S. offers significant growth potential for Audi. This project is a key element of a broader growth strategy focused on customer needs, a compelling product portfolio and a more competitive business model. The investment is part of a long-term strategy for profitable growth.